Senior Marketing Manager FTC x 2

Contract Type: Fixed Term

Location: Home Worker (England, Wales and NI)

Salary: £42, 417 - £47,660 - actual per annum (depending on skills and experience) (+ London Allowance of £3,600 if applicable)

Working Hours: 35 per week

Closing Date: 01 November 2021

Interview Date: To be confirmed (interviews will be conducted through Zoom or Teams)

Contact: or

Senior Marketing Manager FTC x 2


Reference number: VAC2605 VAC2602

We are excited to be recruiting for two fantastic fixed term roles! (12 months and 9 months)

Please note the deadline for submitting applications for these vacancies is 12 noon on the closing date.

Alzheimer's Society is the UK's leading dementia charity. We provide information and support, improve care, fund research, and create lasting change for people affected by dementia.

About the roles

Role 1:  12 months fixed term:  Joining at an exciting time in our organisational planning, one of the roles will support the Head of Marketing in developing and delivering on our brand re-fresh project for Alzheimer’s Society. This includes both the brand strategy and implementation phases to ensure our brand is fit for purpose, is supported by all across the organisation, and helps us to reach our ambitious targets to reach and support more people affected by dementia who need us most.

They will also take the lead on brand marketing campaigns with our major partners – planning integrated, impactful multi-channel creative campaigns that extend our reach and drive awareness and emotional engagement with the cause and Alzheimer’s Society.

Role 2:  9 months fixed term:  This role will lead on Alzheimer’s Society’s flagship campaign Dementia Action Week (DAW), our biggest week of the year, a time when all of us, our stakeholders, and the wider public rally together to improve the lives of people affected by dementia. You will engage with a range of audiences to raise awareness, take action, get support and fundraise for the Society.

The post holder is responsible for the promotion of Alzheimer’s Society’s support services, so people can get the help they desperately need – planning integrated, impactful multi-channel creative campaigns that extend our reach and drive awareness and emotional engagement with the cause and Alzheimer’s Society.

Both roles will work alongside renowned creative and media agencies, ensuring they have what they need to deliver creative excellence and cost-effective campaigns that win hearts and minds and drive fame for Alzheimer’s Society.  

Please advise on your application which role you are applying for

About you
We are looking for a collaborative and passionate Senior Marketing Manager who can build strong working relationships with key stakeholders across all levels and has:

  • In depth knowledge of the principles of marketing and branding
  • Extensive experience of leading multidisciplinary teams and developing and deploying successful multi-channel marketing strategies and campaigns – ideally within the charity sector.
  • Line management experience and experience of developing more junior members of a team
  • Demonstrable experience of using audience insight to create engaging marketing activities and meet audience needs
  • Demonstrable evidence of translating business needs into creative marketing executions that cut through, tell brilliant stories and engage hearts and minds of audiences
  • Numerate with knowledge and experience of data analysis.
  • Excellent interpersonal, written and oral communication skills to a wide range of audiences.

Our employees work hard every day to make a true difference in people's lives. We are proud to support them with a range of benefits, recognition and many options for working agilely, all contributing to a strong work life balance. We also have various learning programmes to support you in your development and help you grow to realise your potential and shape a career with Alzheimer's Society. 

You can also visit our Working for Us pages, which give you more information about what it’s like to be an employee at the Society.

Additional Information

Job description

Values & behaviours

Job application guidance

Please note, that for home-working roles, we require a reliable WiFi connection and a minimum 10Mb/s broadband. For our home-working employees, we currently offer a home-working allowance of £16 pounds a month 

If you’re experiencing problems applying for this role please contact

Alzheimer’s Society embraces diversity, inclusion and accessibility for all of our people. We are committed to building a diverse organisation that represents the communities we serve and ensuring inclusion in everything we do. This means ensuring our recruitment processes are barrier-free and inclusive as possible to everyone. We will make adjustments for people who have a disability or long-term condition. If you would like us to do anything differently during the application process, please contact us at

Please note: Some of our roles may require a criminal records check. You can find our policy here.

Apply now